The Digital Marketing Associate (Systems & Analytics) is a member of truth’s Marketing Department, a 20-member team which directs all marketing initiatives for the organization truth® campaign. This team member will manage web applications that support truth’s omni-channel digital marketing strategy, which includes email, mobile, website, analytics, A/B testing, among others. In addition, she/he will also support the Digital Marketing Analyst with day-to-day and campaign-specific reporting using Adobe Analytics (Omniture).
Will manage thetruth.com, including content, modules, plugins and features and will oversee maintenance and new development projects.
Will manage email and mobile marketing systems (e.g., Salsa Labs, Mobile Commons, others): scheduling, delivery, reporting, list management, list uploads, etc.
Will oversee A/B tests utilizing tools Adobe Target and/or Optimizely.
Will be responsible for truth campaign SEO and SEM initiatives.
Will conduct weekly, monthly and ad-hoc website and media reporting and analysis for truth campaign utilizing Adobe Analytics.
Will support truth marketing automation initiatives
Will support the Social Media Team and the Digital Marketing Analyst with ad hoc social media reporting.
SPECIFIC SKILLS REQUIRED:
A bachelor’s degree
1-3 years digital marketing experience.
Excellent communication skills, with the ability to speak to technical and non-technical audiences.
The ability to work independently and efficiently on concurrent projects and with internal staff and outside partners/vendors is a requirement.
Thrive in a fast-paced, collaborative team environment.
Advertising agency experience is a plus.
Salary is commensurate with experience with EXCELLENT benefits.
Interested candidates should submit a resume with salary history, and cover letter here
Mail application materials to:
Attn: Digital Marketing Associate
900 G Street, NW, Fourth Floor
Washington, DC 20001
Fax: (202) 454-5597
No telephone calls please.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status or disability.